Big Brothers Big Sisters of America (BBBSA) has recently partnered with Lids through Lids Gives. With this partnership, Lids will carry limited-edition, custom embroidery headwear to increase awareness and help raise funds to support BBBS. Customers can visit any Lids store with a Custom Lids and choose from approved designs to be embroidered on all headwear, including blank, branded, or team caps. Custom embroidery is available for purchase from now through September 30, 2021.
Big Brothers Big Sisters of Central Indiana (BBBSCI) will receive $7 of every purchase made at local Lids stores. Funds from this initiative will be used to support the BBBSCI program of providing positive adult role models to children in the community.
“What a wonderful way to increase awareness about our mentoring program, by partnering with Lids,” said Pam Iorio, President and CEO of Big Brothers Big Sisters of America. “We know our Littles need additional support during these challenging times, and we appreciate the opportunity to work with corporate partners, like Lids, who can share the message, that mentoring has not stopped, and more volunteers are needed to keep kids connected.”